Marketing Specialist 
Warners' Stellian Appliance - Saint Paul, MN

The Marketing Specialist will be responsible for working with the Warners' Stellian marketing team to realize and reach optimal advertising and marketing function.

Duties and Responsibilities

  • Work collaboratively on a content marketing plan to reach target audience
  • Manage paid social campaigns and report on KPI achievement
  • Manage customer lists and perform segmentation and analysis
  • Create/send traffic instructions for broadcast and digital advertising to media partners
  • Analyze and report on store & web traffic
  • Assist with web catalog maintenance
  • Assist in conceptualizing/proofing of advertising circulars, radio spots, web banners, etc.
  • Assist with event marketing as needed

Competencies

  • Willing to stay up-to-date on marketing/retail trends and product/service offerings
  • Sees challenges as opportunities to develop and be resourceful
  • Able to prioritize and multi-task
  • Proven advanced project management and problem solving skills
  • Able to work effectively in a team and independently
  • Exhibits strong attention to detail and organizational skills

Job Requirements and Qualifications

  • High school diploma/GED equivalent required
  • Bachelor's degree in marketing, communications, or related field strongly preferred
  • 5+ years experience performing similar duties and responsibilities
  • Retail marketing experience preferred
  • Advanced PC proficiency
  • Advanced skills in Wordpress, Excel, basic HTML, and social media software
  • Familiar with Adobe Creative suite and video editing programs
  • Preferred certifications: Facebook Blueprint, Google AdWords, Google Analytics
  • Light lifting required
  • Must be able to sit for extended periods of time
  • Travel may be required

Job Type: Full-time

Required education:

  • High school or equivalent

Required experience:

  • marketing: 5 years
  • Wordpress: 1 year
  • HTML: 1 year

https://www.indeed.com/cmp/Warners-Stellian-Appliance/jobs/Marketing-Specialist-ec6e7be300fe2b84?sjdu=Zzi_VW2ygsY1fzh3Ma9ZsE4zIT1NTXCwgFBhdjeTC3NRnFZHTEx3jG9EucIWBGNRsHjvJZu7N2H9wG0PWlW1ug&tk=1c2u41rqmafcmboe